Shiri Feldman

D2C Copywriting That Converts

About

Shiri is a copywriter and product marketer with over five years of experience in the corporate beauty space. She is incredibly passionate about beauty's impact on our daily lives and the planet.

She enjoys fostering strategic growth for beauty companies, including sustainable self-care & wellness brands. She has proven success in project management, product positioning, storytelling, content marketing, SEO copywriting and team coordination.

A champion of taking care of oneself inside and out, Shiri is committed to assisting brands that offer high-quality, efficacious offerings.

Shiri's Services

Launching a new line or revamping your brand's voice?

Shiri crafts words that dance to your product's tune - making it relatable, understood and downright irresistible.

Brand Storytelling + Voice Development

Website Copy: Landing + Product Pages

Product Positioning

Package Copy

In-Store POS

SEO Optimized Blog Posts

E-Newsletters

Social Captions

Testimonials

Jamie Chiu

Shiri is a phenomenal copywriter and storyteller. Over the last year, she has helped Revea establish a strong brand voice across our site, blog, and social channels. Shiri approaches all projects with curiosity and an infectiously positive attitude, even when these projects are ill-defined or constantly changing. She is a hard worker, incredibly reliable and a strong communicator. Your team will 100% be better with Shiri on it!

Jade Kelley

Shiri has a remarkable ability to craft compelling and engaging copy that captures the essence of any brand or message. She has an impeccable understanding of target audiences and can adapt her writing style to effectively communicate with different demographics.

Kiara Temple-Pearsall

When it comes to producing engaging content, I would feel confident in saying Shiri acted as the backbone of Revea's library of written content. The team and I deeply admired her ability to churn out quality content at an impressively quick rate with minimal error! I especially loved how her writing style matched our brand's tone to a T, how receptive she was to feedback, and how she'd often help with ideation. Overall, Shiri was a real pleasure to work with!

Karina Lutzy

Shiri is truly passionate about all things beauty and can bring great knowledge about new products and ingredients to her team. She is a true pleasure to work with and is always looking to collaborate with others.

Kathleen Ives

Shiri is absolutely fabulous to work with, she is so organized and on top of every task and detail given to her and keeps a log of every aspect of the project. She was such a strong asset to my team!